Cannondale Corporation: Branding Ads campaign

In 1991 the Cannondale Corp., a bicycle manufacturer based in rural Connecticut, unveiled a striking print ad to announce the development of a new product.

Cannondale Corporation: Branding Ads campaign

Rebecca Stanfel

Overview

In 1991 the Cannondale Corp., a bicycle manufacturer based in rural Connecticut, unveiled a striking print ad to announce the development of a new product. The ad featured a photograph...