Virgin Atlantic: The pride flight

Virgin Atlantic, a British airline, launched the Pride Flight, to highlight Virgin Atlantic's support of the LGBTQ+ community.

Campaign details

Brand: Virgin AtlanticAgency: One Green Bean London Country: United Kingdom

Objectives

Virgin Atlantic has been proudly supporting LGBTQ+ travelers for decades. Partnerships have included a 10+ year relationship with Attitude, the UK's best-selling gay magazine and retaining the headline sponsorship of the annual Attitude Awards, along

WARC subscribers can sign in to keep reading

Not a subscriber?

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

WARC consistently delivers valuable insights that help to make me look like an expert in front of my colleagues and clients.

Dasha Boryso
Strategy Partner, Fetch

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands