National Safety Council: Prescribed To Death

American non-profit organisation, the National Safety Council, raised awareness of prescription opioid overdose in the US with an innovative live experience, supported by a multimedia campaign.

Campaign details

Advertiser: National Safety CouncilBrand: National Safety CouncilAgency: Energy BBDO ChicagoCountry: United States

Objectives

A household killer

Prescription opioids contribute to the deaths of more than 22,000 Americans each year.1 Yet,...

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