Legal Sea Foods: Welcome to legal

Legal Sea Foods,a restaurant company, launched the 'Welcome to Legal' campaign in Massachusetts with the objective to drive sales and increase awareness, whilst openly welcoming weed enthusiasts.

Campaign details

Brand: Legal Sea FoodsAgency: Devito/Verdi New YorkCountry: United States

Why is this work relevant for Creative Strategy?

Legal Sea Foods is one of the strongest brand names in restaurants and we continue to be a vibrant and growing...