Canadian Film Center - Worldwide Short Film Festival
EXECUTIVE SUMMARY
Results Period: May 2000 – May 2004.
Start of Advertising/Communication Effort: May 2000.
Base Period: Historical comparisons.
Toronto and film festivals go hand in hand. The Toronto International Film Festival is the second largest film festival in the world and has a budget to match. Limos, lattes and people from La La land are a part of the Toronto scene every Fall. The festival culture is so established in this city that it's actually considered mainstream. Could there be a more conducive environment for a film festival?...