Canadian Film Center - Worldwide Short Film Festival

This is a five year case showing how, despite these odds, the Canadian Film Centre’s Worldwide Short Film Festival has become a giant success.

Canadian Film Center - Worldwide Short Film Festival

EXECUTIVE SUMMARY

Results Period: May 2000 – May 2004.

Start of Advertising/Communication Effort: May 2000.

Base Period: Historical comparisons.

Toronto and film festivals go hand in hand. The Toronto...