Can-Am: Therapy

Can-Am, a brand of off-road vehicles, increased e-commerce visits and sales across the US during the COVID-19 lockdown by launching an online content series that brought off-road trails to Can-Am fans while they were stuck at home.

Campaign details

Brand: Can-Am Off-RoadBrand owner: BRPAgency: Touché!Market:  North America

Executive summary

After long months of winter storage, Can-Am fans are eager to get back on the trails, feel the adrenaline and hear the engine roar. But with spring...

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