Bluebird Grainwaves - the end of the affair

The potato crisp market is highly competitive so in the early 1990s, the New Zealand-based company Bluebird Foods launched a grain-based snack called Grainwaves.

The End of the affair

Category: FMCGAgency: Publicis MojoAdvertiser: Bluebird Foods (Bluebird Grainwaves)

SUMMARY

This is a story about a love affair. It is about relationships, emotions and a bag of chips. It is the story of Bluebird Grainwaves, a brand that...

WARC subscribers can sign in to keep reading

Not a subscriber?

Schedule your live demo with our team today