Burger King: Twitter bait Burger King, a fast-food brand, launched its Twitter Bait campaign in the USA to drive conversation and hype about the reintroduction of Funnel Cake Fries to its dessert menu. Restaurants & takeaways United States Ladder and tools 1 - Influential Idea Campaign detailsBrand: Burger KingAgency: MullenloweCountry: United States Campaign videoRead the full case study here...