Bumble: #CyberflashingIsFlashing

Bumble, the dating app, launched a UK advocacy campaign against cyberflashing, resulting in widespread media coverage and a new parliamentary bill.

In Brief

Our campaign to position Bumble as the safest dating app for women led us to campaign on behalf of women online everywhere: calling for cyberflashing to be treated in the same way as flashing IRI

In all, the campaign delivered over 484 pieces of...

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