Building A Radio Panel Using Fusion And Recall Surveys
Alexandre CrivellaroandAntonio Ricardo Alves FerreiraIBOPE Pesquisa de Mdia
Introduction
Data fusion
Data fusion has proven to be an excellent tool for media applications, because it allows...
Alexandre CrivellaroandAntonio Ricardo Alves FerreiraIBOPE Pesquisa de Mdia
Data fusion has proven to be an excellent tool for media applications, because it allows...