Budweiser MEX star product co-creation

As a leading beer brand in China, Budweiser maintains a significant advantage in competition in various dimensions such as high-end, brand vitality, and brand recognition.

Case details

Brand: Budweiser beerBrand owner: Budweiser beerMain agency: StarcomMain agency holding group: PublicisMarket launch: Mainland ChinaIndustry: BeerMedia Channels:Outdoor Billboards, Celebrity/Celebrity Spokespersons, Key Opinion Leaders KOLs, Key...

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