Brown-Forman Corporation: The Real Stuff campaign

In April 1986, California Cooler launched a new $20 million campaign featuring five television commercials produced by Chiat/Day of San Francisco.

Brown-Forman Corporation: The Real Stuff campaign

William Baue

Overview

In April 1986, California Cooler launched a new $20 million campaign featuring five television commercials produced by Chiat/Day of San Francisco. "The client wanted a heritage...