Advanced Search
More search options
Advanced Search
Sign in Get a demo Get news Do I subscribe?
  • EN
  • 中文
  • 한국어
Get a demo
Get news
Do I subscribe?
En
  • 中文
  • 한국어
  • English

Brands in culture: How McDonald's famous orders came to be

Jennifer Healan

Jennifer “JJ” Healan provides a behind-the-scenes look at the inside story of McDonald’s Famous Orders – the birth of a platform idea that put the brand in youth culture.
  • Celebrities & endorsement
  • Creativity & effectiveness
  • Restaurants & takeaways
  • WOM, Viral campaigns

Discover more sessions from WARC at the Cannes Lions Festival 2022 here....

Learn more Get a demo
WARC An Ascential Company

© 2022 Copyright and Database Rights owned by Ascential Events (Europe) Limited

QR code for WeChat