Boyner: Boyner now

Boyner, a Turkish retail company, grew online sales by offering customers an improved shopping experience.

Campaign Details

Brand: BoynerAgency: VMLY&R İstanbulRegion: EMEA

Strategy

Objective

BoynerNow 's main goal is to eliminate the experiences that customers do not want to have in e-commerce, and to offer a brand new experience that is unique not only in Turkey but also in the world, where online and offline are intertwined.

In clothing retail, consumers are concerned over the length of the cargo delivery times, the size of the purchased product not being correct, the difference between the image and the product, the long and challenging return processes, the payment at the time of...

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