Bosch: Don't hang your privacy out

Bosch, a home appliance brand, launched a campaign in China to get consumers talking about dryers, increase interest and convert consumers' interests to immediate purchase.

Campaign video: Bosch – Don't hang your privacy out

Read the full campaign case study

Credits

Agency: BBDO ShanghaiAssociate Account Director: Rebecca CuiAssociate Creative Director: Luna YanChairman and CCO: Wai Foong LeongChief Creative Officer: Aricio Fortes / Arthur TsangCommunication Planner: Pancho XieExecutive Creative Director: Airy HanExecutive Director: Darryl JuinioGeneral Manager: Leon LiuGroup Account Director: Green KuoLine Producer: Shaun LiSenior Digital Manager:Quan Liu...

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