Bond & Bond – Cut to the chase
Category: Retail/EtailAgency: DraftFCBAdvertiser: Bond & BondCampaign: Cut to the Chase
SUMMARY
Bond & Bond sales had been declining at an average of 2.4% pa for two years. Yet the appliance retail category had...
Bond & Bond – Cut to the chase
Bond & Bond was facing a challenging environment, in which its own sales were declining, competitors were advertising relentlessly, and New Zealanders were facing a recession.
