Black & Decker: Serious Tools For Serious Projects campaign
Judson KnightOverview
"Black & Decker virtually stumbled across the opportunity in mid-priced tools in the summer of 1991," wrote Susan Caminiti in Fortunemagazine. At...
Black & Decker: Serious Tools For Serious Projects campaign
"Black & Decker virtually stumbled across the opportunity in mid-priced tools in the summer of 1991," wrote Susan Caminiti in Fortune magazine.
