B.F. Goodrich Company: Goodrich Performance Story Ads campaign

From the early 1940s until the mid-1950s, the B.F. Goodrich Company ran a series of performance story ads in national business and trade magazines, of which "Rubber Keeps a Motor Bus Singing in the Rain" was one example.

B.F. Goodrich Company: Goodrich Performance Story Ads campaign

Jack Rummel

Overview

From the early 1940s until the mid-1950s, the B.F. Goodrich Company ran a series of performance story ads in national business and trade magazines, of which "Rubber...