Best in brief: Succeeding in e-business

Lam & Harrison-Walker, `succeeding in e-business' covers the various types of business model that successful e-businesses are using (the key issue: is there a strategic objective that an e-business can fulfil that an existing bricks and mortar firm cannot?).

Best in brief

Succeeding in e-business

Long W. Lam & Jean Harrison-Walker

E-business models are methods, concepts, frameworks or architectures by which companies can use the internet to carry out their strategies. Most businessesuse the web to develop...

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