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Is the price right?
Moritz Fleischmann, Joseph Hall & David F. Pyke
A decision to adjust a price can have a dramatic impact on the supply chain and profitability. The evidence suggests that this whole area is receiving much more attention from researchers, managers and software developers than has hitherto been the case.
One of the areas studied most has been yield management, where perishable resources have to be priced in accordance with demand from multiplecustomer...