Bank of America: Can’t stop banking™

Bank of American (BOA) ran the multi-channel Can’t Stop Banking campaign to grow awareness, consideration and use of its digital banking services during the COVID-19 pandemic in the United States.

Campaign details

Brand: Bank of AmericaAgency: GroupeConnectRegion: North America



As a 100-year-old company and the number-two bank in the U.S., everybody knew Bank of America was reliable, secure, and trustworthy but against an evolving...

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