Bahlsen UK - We want to be No. 1

This is a true story about the chocolate biscuit market in the UK and how Bahlsen have successfully developed their sales and penetration in the 'special treats' biscuit market.
Agency: Ten Alps MTD and Mediacom Scotland Author:  Vince Meiklejohn and Keith W Crane

Bahlsen UK

We want to be No. 1

INGREDIENTS: (Introduction/Setting the Scene)

This is a true story about the chocolate biscuit market in the UK, and how Bahlsen...