Automobile dealer distribution model. A case study among regional major cities in China

Mingzhu Qi and Lin Lei

This paper develops an automobile dealer distribution model taking into consideration the unbalance in economic base and comprehensive strength among the 266 regional major cities in China.

Automobile Dealer Distribution Model

A case study among regional major cities in China

Lin LeiSINOTRUST Marketing Research and Consulting Ltd., China

Mingzhu QiSINOTRUST Marketing Research and Consulting Ltd., China

INTRODUCTION

Research Statement

With the...

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