Is the red carpet fading? - China's evolution and engagement with the world: Imperatives for MNCs in China

Saurabh Sharma and Mickey Chak from Ogilvy & Mather illustrate fundamental principles for multi-national companies (MNCs) to follow when engaging with China and propose better ways of working with the Chinese government.

Is the red carpet fading? – China's evolution and engagement with the world: Imperatives for MNCs in China

Saurabh Sharma and Mickey Chak Ogilvy

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