Ask Nestlé: Building relevance with personalized communication

Kiran Yerramalli

Ask Nestlé, a corporate service brand, launched a campaign in India to drive traffic, engagement and repeat usage of the website for young parents.

Campaign details

Brand: NestléBrand owner: NestléEntrant company: Zenith - IndiaIdea creation: Zenith MumbaiMarket: AsiaSector: FoodMedia channels:Video on demand, Online video, Websites & microsites, Content marketing, Word of mouth, Influencers, KOLs,...

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