Asian challenger brands in the US beer market

At $93bn a year, the U.S. beer market is big enough to tempt overseas drinks groups.

Asian challenger brands in the US beer market

 Virginia Matthews

In Chinese astrology, 2008 is the Year of the Rat. For those who are watching the stealth invasion of the $93 billion US beer market by Asian brands such as Tsingtao, Kirin, Harbin...

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