Asia Injury Prevention Foundation – Winning Vietnam’s helmet war

Rapid motorisation in Vietnam in the last 15 years has not been accompanied by the necessary safety legislation.
Agency: Ogilvy & MatherAuthor: Alex Clegg

Asia Injury Prevention Foundation – Winning Vietnam's helmet war

CONTEXT AND BACKGROUND

Vietnam has been at peace for well over two decades now and the desire to concentrate on a bright future has replaced the...

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