Artic (Italy) - In favour of the free hormone

This short paper details a multi-media campaign at the main Italian beach resorts to inform 18–25 year olds about the new brand positioning of Artic vodka.

Artic (Italy) – In favour of the free hormone

Campaign Title In favour of the free hormoneBrand ArticCategory A2 Beverages AlcoholicMedal GoldAgency Publicis Dialog

SUMMARY

This multi-media campaign at the main Italian beach resorts to inform 18–25 year olds...