How Levi's is using COVID-19 as stimulus to transform its business

Levi Strauss & Co., the apparel manufacturer, is aiming to use the period of disruption engendered by COVID-19 to enhance its business for the long term.

Levi Strauss & Co, the apparel manufacturer, is seeking to find the upsides from the burgeoning COVID-19 crisis.

The company faces undoubted operational challenges as the pandemic deepens – like guaranteeing the safety of employees, temporarily closing...