Apple Computer, Inc.: Imac campaign
Rebecca StanfelOVERVIEW
In the late 1990s technology analysts speculated that Apple Computer, Inc.'s fate hinged on its new personal computer the iMac. Apple's share of the worldwide desktop-computer market...
Apple Computer, Inc.: Imac campaign
In the late 1990s technology analysts speculated that Apple Computer, Inc.'s fate hinged on its new personal computer the iMac.
