Campaign details
Brand: Signal (Unilever)Client: Serena MarianiAgency: R/GA London
Executive Summary
Hold tight, we're about to embark on a magical adventure where brushing your teeth is the gateway to a journey around the world, filled with exotic animals along the way!
Unilever's leading oral care brand, Signal has a clear purpose. Get families around the world to brush their teeth twice a day, because brushing your teeth twice a day is not only essential for a healthy mouth, but has impact on your overall well-being too.
However despite being aware of the health benefits, the...