Anheuser-Busch Companies: Bud Bowl campaign (1989)

In January 1989 Anheuser-Busch, introduced "Bud Bowl," a sequence of spots featuring a mock football game played by cans and bottles of Budweiser and Bud Light.

Anheuser-Busch Companies: Bud Bowl campaign

Robert Schnakenberg

Overview

In January 1989 Anheuser-Busch, introduced "Bud Bowl," a sequence of spots featuring a mock football game played by cans and bottles of Budweiser and Bud Light. The commercials...