Paper and pixels: Putting a digital stamp on direct mail

This article seeks to demonstrate how direct mail is not only defending its place in a digital world, but is becoming more important as the line between digital and physical blurs.

Paper and pixels: Putting a digital stamp on direct mail

Christopher Karpeno

How Direct Mail is Becoming a key Player in the Digital World

As connectivity is embedded into society, the lines between the physical and digital worlds are blurring. Pretty much...