Forum on Family Friendly Programming Seeks Better TV Content and More Choices

The Forum for Family Friendly Programming lobbies for less violent and higher quality TV programmes in the interests of advertisers.

Forum on Family Friendly Programming Seeks Better TV Content and More Choices

Robin Webster, ANA.

Concern about what Americans are watching on TV is not new to the late ‘90s. For the past three decades, television content has stood at the center of sometimes intense debate from both outside and inside the entertainment and advertising industries. Content has been so widely and often discussed that the challenge for many advocates of better programming has been to overcome what one researcher on media violence has termed the public’s ‘fatigue’ with the content question.

Yet, as recent events in Washington...

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