Driving Change at IHG: Coleman Raymond discusses her role in transforming IHG’s Agency Strategy and Operations Practices

Attempting to alter a corporate process or way of working that affects hundreds of people, both inside a global organization and externally with strategic partners, is the task InterContinental Hotels Group (IHG) set when founding its Agency Strategy and Operations team.

Changing the future course of something can be a daunting task under the best of circumstances. Attempting to alter a corporate process or way of working that affects hundreds of people, both inside a global organization and externally with strategic partners, can be virtually impossible. But that's the exact task InterContinental Hotels Group (IHG) set when founding its Agency Strategy and Operations team in its Atlanta office in 2018.

For Coleman Raymond, the chance to help tackle this difficult task seemed more like an opportunity.

"I saw a job posting for an Agency Strategy and Operations role at IHG and,...

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