American Queen Voyages: Nauticode

American Queen Voyages created a data-driven generative design system, Nauticode, to transform the brand in the US, making consumers and travel operators aware that it could sail beyond the Mississippi river, driving B2B lead gen and B2C bookings.

Campaign details

Title: NAUTICODEBrand: AMERICAN QUEEN VOYAGESProduct: CRUISESIdea: MRM NEW YORKCountry: USA

Duration of CampaignLocation/RegionGenderTarget audienceSocio-economic LevelBudget
3 months - 12 monthsUSANon-specificParents & familiesMiddle...
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