American Express: #BackingWomenArtisans

Dastkar, an Indian NGO, helped American Express support local craftswomen in India by sharing its stories on the ‘Her Craft’ podcast series and its accompanying media.

Situation Analysis:

Women are the silent, often unseen heart of Indian crafts. In the last two years, the pandemic and ensuing lockdowns have led to debilitating losses for craftswomen involved in small-scale enterprises. Due to major disruption of economic...

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