Invisalign Clear Aligners: If you know you know

Invisalign Clear Aligners, an orthodontics firm, launched a campaign in the US to drive demand for treatment with a consumer group who usually opted for other competitors.

Campaign details

Brand: Invisalign Clear Aligners® Agency: Starcom

Campaign Summary

To get Teens to ditch wire braces and choose Invisalign®, we brought in Twitch and co-developed animated content highlighting the benefits of having the best gear for gaming and your smile, a first-ever for a medical device on the platform, driving d

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