Amazon Prime Video: Purvanchal Ke Samachar – Mirzapur 2

Amazon Prime Video, the on-demand service, addressed and engaged fans of its show Mirzapur in a way social media has never seen before in India.

Campaign details

Brand: Amazon Prime Video IndiaLead Agency: SoCheers Infotech Pvt. Ltd.Region: APAC

Strategy

Objective

Our prime objective with "Purvanchal ke Samachar" was to give a quick S1 recap in a quirky and engaging way right before S2 launch. At...

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