Alpine: Coded tweets

Alpine, an F1 team, increased mentions, visibility and engagement on Twitter by tweeting coded messages as if they were a mistake.

Campaign video: Alpine – Coded tweets

Selected creative: Alpine – Coded tweets

Credits

Creative agency: Havas Play Paris / Havas ParisAccount Director: Victor CordierArt Director: Quentin ClausseAssociate Director: Raphael ThierryChief Creative Officer:Fabrice...

WARC subscribers can sign in to keep reading

Not a subscriber?

Schedule your live demo with our team today