Campaign details
Brand: ToyotaBrand owner: Toyota Motor CorporationEntrant company: AKQA - United Arab EmiratesIdea creation: AKQA DubaiMarket: Middle East & North AfricaSector: AutomotiveMedia channels:Competitions & contests, Merchandise & free...
Al Futtaim Toyota: Station Cafeteria
Toyota, a car manufacturer, launched a campaign in the United Arab Emirates to increase consideration by 10%, increase buzz amongst the younger demographic by 20% and reach 500,000 people.
