Mental Health Commission: One drink

The Mental Health Commission of Western Australia (WA) ran a campaign to changed attitudes about drinking alcohol during pregnancy and reduce the number of babies born with fetal alcohol spectrum disorder (FASD).

Executive Summary

True or false: the placenta protects a developing baby from alcohol?

Research says that although many believe it to be true, the reality is quite the opposite.

And it was this tension that 'One Drink' put to use.

By juxtaposing this long-held...

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