Adstats: Global press trends

This Admap article contains a set of seven charts, representing summary of Warc's latest data on global press trends.

Adstats: Global press trends

This month's Adstats highlights the trends in newspaper advertising and readership - which have been affected in the past decade by the web and the rise of free titles.

A full PowerPoint presentation of these charts can be downloaded here or click below links for individual slides.

  • Daily newspaper reach
  • Top 10 paid-for dailies
  • Number of daily titles
  • Average circulation per titles
  • Display versus classified ad revenue (UK, USA, Japan)
  • Newspaper ad revenue by region
  • Newspaper ad revenue forecast

Key points include:

  • Asia dominates the newspaper market in terms of readership; it is home...

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