Adstats: Global advertising forecast

This Admap article contains eight downloadable charts representing the highlights of Warc's latest forecast for advertising expenditure in 2011.

Adstats: Global advertising forecast

The global outlook for the ad sector in 2011 and 2012 is the focus of this month's Adstats.

A full PowerPoint presentation of these charts can be downloaded here or click below links for individual slides.

  • Forecast growth in key ad markets
  • GDP growth in key markets
  • Ad spend in the BRIC markets
  • Ad spend by medium in the BRIC markets
  • TV ad spend by key markets
  • Share of ad spend by country
  • Forecast ad trends by medium
  • Ad trends by medium and country

Key points include:

  • Both GDP and ad spend growth are...

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