Books that influenced me

Ben Dansie, CEO and co-founder of the digital agency Omobono, shares the six books that have influenced him the most.

Books that influenced me

Ben DansieOmobono

As CEO of Omobono, Ben drives innovation in the company and on behalf of clients. He believes there is huge opportunity for corporate brands that focus on two core dynamics – people and platforms. After a stint in Hong Kong, Ben worked for below-the-line specialist Claydon Heeley on brands including Pepsi, Ford and PG Tips. His areas of expertise are: financial services, professional services, manufacturing and hi-tech. He has won awards, including a Webby and is a member of the CBI's business council.

1. The visual display of quantitative information

By Edward Tufte,...

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