Adstats: Global press trends
This month's Adstats highlights the trends in newspaper advertising and readership - which have been affected in the past decade by the web and the rise of free titles.
A full PowerPoint presentation of these charts can be downloaded here or click below links for individual slides.
- Daily newspaper reach
- Top 10 paid-for dailies
- Number of daily titles
- Average circulation per titles
- Display versus classified ad revenue (UK, USA, Japan)
- Newspaper ad revenue by region
- Newspaper ad revenue forecast
Key points include:
- Asia dominates the newspaper market in terms of readership; it is home...