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That Was the Week that Was
Tom Rayfield
In 1991 I collected every unsolicited mailshot I received and made notes about them. (The total was 530.)
So whats changed a decade later? Or are mailshotters still making the same mistakes? This is what happened in the first seven delivery days of 2002.
DAY 1
1. The Bank of Scotland is having a Sale (its expression not mine). It wants to lend me 15,000. APR 9.9%.
2. Barclaycard, however, wants me to spend 14,000 with the cheques it has sent me. APR only 5.9%....