Aditya Birla Capital: Making dreams come true

Aditya Birla Capital, the financial services brand, launched the MoneyForLife in India.

Campaign details

Brand: Aditya Birla CapitalLead Agency: Aditya Birla Capital Ltd.Region: APAC

Strategy

Objective

All of us have wishes and dreams. But most people get so busy making money that they don't have the time or the wherewithal to plan for their...