Adidas: The Uncancelled Cup

Sportswear brand, adidas, re-energised its bond with young football fans through The Uncancelled Cup in Turkey.

Campaign details

Brand: AdidasBrand owner: ADİDAS SPOR MALZEMELERİ SATIŞ VE PAZ.A.Ş.Agency: MediaCom, Wunderman Thompson, AMVG and OgilvyMarket: Sports Apparel

Executive summary

For a world deprived of the magic of live sport – we brought the magic back! The...

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