adidas - stand in black

A British Lions rugby tour is unlike any other. While international sides usually arrive with a plane load of supporters, the Lions invade with more than 40,000 red uniformed fans, armed with well practised chants and songs.

Stand in black

Category: Consumer DurablesAgency: Whybin TBWAAdvertiser: adidas New Zealand

SUMMARY

A British Lions rugby tour is unlike any other. While international sides usually arrive with a plane load of supporters, the Lions invade with more than 40,000...